An ‘employer of choice’ can easily be described as one that inspires talented workers to join them and to stay with them. However, it is often difficult to ascertain whether a potential employer is one that fits this definition when you are considering a career move. There are a number of lists, awards and websites dedicated to sharing best companies to work for however there are of course many other companies that offer excellent opportunities. Here are a few points to consider when looking for your own ‘Employer of choice.’
Research the business
It is worth looking at the basics; the company mission and values. Does this match up with press statements and reviews? Talk to people in your network, what do they think? Look at awards and honours that the company has received that are linked to their ‘employer brand.’
Utilise your recruitment consultant
Recruitment consultants gather intimate knowledge of their clients’ organisational culture and values, company structure, career opportunities available, employee benefits and employment details. By working more closely with your consultant you will be able to access this knowledge. It is worth asking some specific questions:
- How has the career of the person currently doing the position developed
- What internal or external training is offered?
- How would they describe the management/leadership style within the company?
- Is the package on offer competitive with market rate?
Interviews – a two way process
This is a great opportunity for you to assess your potential line manager. It is worth trying to establish how well defined the company culture is and how this manifests itself.
- How are employees’ contributions valued?
- What career progression is available and is there a structured approach to succession planning?
- How is the L&D function valued within the organisation and how does the business interact with its customers and environment?
- Does the interviewer’s style match what you have researched?
- What is the quality of working relationships, how do different functions interact with each other?
- How much TRUST is there in the organisation? Are people trusted to do a good job? You can assess this by looking for signs of; openness (give and ask for feedback), honesty (what I say is what I mean), reliability (I will do what I promise to do) and acceptance.
- Pay close attention to the environment, is the building cared for? Does the working environment provoke a positive feeling?
What is most important to you?
The reality is that few businesses will be able to deliver everything perfectly. Therefore it is worth putting a list together of what is important to you. Prioritise the key points and use this to guide you when assessing whether you wish to make an application or accept an offer.
Have we missed anything out? What would be on your list to understand what for you makes an ‘employer of choice’