UX Analyst

£30000 - £34000

Other head office

West Midlands

Retail

Permanent

14016/001_1543936413

Job Description

**UX Analyst - West Midlands - £34,000**

As UX Analyst you will play a fundamental role in informing the optimisation and development workstreams by actively investigating user flows and interactions to highlight key areas for improvement. You will combine qualitative and quantitative data to build a holistic view of online UX, mapping user flows and generating actionable insight.

The UX Analyst should be able to demonstrate…

  • An analytical approach to understanding online shoppers by using the digital analytics platforms to deep-dive in to the numbers and discover areas for improvement

  • Strong understanding of retail ecommerce UX - journey mapping, purchase funnel analysis, heat mapping and usability study analysis

  • Measuring and reporting on MVT/AB testing results

  • Ability to identify both quick wins and long term enhancements using qual & quant data

  • Website performance tracking with a strong focus on site speed and journey completion rates

  • Building a holistic view of the customer to directly inform improvements workstreams

  • Reporting back to the wider teams on any discoveries, suggested improvements and results

Skills required for the role…

  • Extensive experience in Adobe Analytics (Omniture) and Google Analytics

  • Strong ability to analyse AB/MVT test data

  • Experience in setting up UI tracking and/or tagging - Tag manager experience is preferred but not essential

  • Experience in journey mapping

  • Excellent reporting skills and ability to translate insight in to action

AdMore Recruitment is a specialist retail recruitment and talent management consultancy.

www.admore-recruitment.co.uk