Head of Performance Marketing
Up to £90,000
Growing online business - TICK
Newly created role - TICK
Fantastic culture - TICK
Beautiful product range - TICK
Progression opportunities - TICK
Would you like to work for a fast growing online retail business? Our client is a beautiful well-known online brand offering garden, home and gifting products to their customers. The brand have a wide category of carefully ranged branded and own branded products.
What to expect in this role as Head of Performance Marketing:
Planning and implementation of the Digital Marketing strategy
Responsible for coaching and developing a team of specialists to maximise marketing performance.
Using data driven insights to drive performance marketing channels.
Applying best practice techniques to drive profitable sales form existing customers through a highly evolved CRM programme across e-mail, search, social and display advertising.
Ensure a market leading customer experience on the business website whilst driving a test and learn culture to optimise journeys.
Driving required reporting and analytics to facilitate full evaluation of campaigns and test programmes.
What you need to be a successful in this role as Head of Performance Marketing:
Previous experience at Head of Performance Marketing or Senior Performance Marketing Manager level, with management responsibility for a team
Retail sector experience is preferable
Proven leadership skills and a track record of driving revenues and best practices in a D2C environment
Experience across all digital marketing channels (display, paid social, paid search, programmatic, SEO, email)
Ability to utilise external agency expertise to meet strategic priorities, ensuring effective direction to meet specific objectives within the agreed budget
The ability to build strong relationship internally with senior stake holders
Even if you haven't gotten round to updating your CV, please get in touch today and we can sort out the rest later! [email protected]
This role is being managed by AdMore Recruitment limited, a leading specialist to the Retail, Hospitality and Consumer sectors providing support to our clients across the UK.
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation or age.